Substantially cheaper holiday deals than previous years are leading large numbers of international tourists to Greece, particularly the Swiss, whose currency is looking overwhelmingly strong against the euro.
Swiss travel agency Kuoni reported an increase in travel bookings to Greece by over 20%, as holidaymakers flocked to cash in on the strength of the Swiss franc against the euro in popular sun-seeking destinations like Crete and Kos. Ongoing political unrest due to the government's planned austerity cuts has also seen tour operators cut the prices of their summer charter flights, says TUI Suisse spokesman Roland Schmid. "Depending on departure dates, flights are now up to 30 per cent cheaper than last year", he said.
Despite seeing revenues sink slightly last year, tourism still makes up 18% of Greece's GDP, and accounts for one in five jobs in the economy. It has already seen a big rebound this year, with foreign arrivals up by nearly 10 percent so far in 2011, according to the New York Times.
It seems cheaper prices due to the debt crisis and its associated unrest is also attracting property buyers looking for a bargain, if TheMoveChannel.com's latest property search stats are anything to go by. Searches for property in Greece climbed four positions in the portal's quarterly search report, allowing it to enter the top 10 most searched for countries for the first time.
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