#TMCWorldCup Match of the Day: Japan vs Colombia



Click here to see larger version – or here for an explanation of the figures.

Following our World Cup predictions , which forecast an overall victory for the USA, TheMoveChannel.com follows the FIFA tournament through every stage, highlighting a property Match of the Day.

Colombia would beat Japan in a housing market head-to-head, today’s #TMCWorldCup reveals.

In a classic demonstration of demand not always correlating with market health, today’s property shootout sees Japan beat Colombia in terms of overseas interest on TheMoveChannel.com – and nothing else.
Japan edged ahead with an early goal thanks to its 0.01 per cent share of enquiries in 2013, but Colombia followed its concession with four straight strikes home. Colombia featured in more Google searches in May (60 to 20), which implies that its international appeal is stronger. However, Colombia has just 2 listings on the property portal compared to Japan’s 1, which suggests that the latter’s superior level of demand may simply be the result of skewed data: TheMoveChannel.com has over 800,000 listings of property worldwide, but this does not necessarily mean it is representative of all countries.

Regardless of measures of demand and openness to buyers, though, what is certain is that Colombia’s housing market is in a stronger position: prices jumped 10.6 per cent in the first quarter of 2014 year-on-year, while they dropped 1.1 per cent in Japan across the same period. This is why the #TMCWorldCup takes into account so many factors – to present as balanced a comparison as possible.

If Colombia had more listings for sale on TheMoveChannel.com, would it be a clean sweep?


Who will win the Property World Cup? See our full infographic here – or keep up to date with the latest results on Twitter by following the #TMCWorldCup hashtag.


What do the figures mean?

Enquiries = % of enquiries received on TheMoveChannel.com in 2013
Searches = Number of searches for “property in X” on Google in the month leading up the World Cup
Listings = Number of properties currently listed for sale on TheMoveChannel.com
Price (12m/6m) = House price movement in the last 12 or 6 months, according to the Knight Frank Global House Price Index Q1 2014

Click here for the full statistics.