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Agent feedback key player in services

Wednesday, February 10, 2010

Source: Catherine Deshayes

Lettingsearch.co.uk, the UK's largest lettings only portal, has launched a host of unique and valuable new services and features, based on agent feedback, to enhance its offering...

The site's registered agents can now benefit from a weekly key statistics feature, which provides agent-specific information on the volume of landlord and consumer leads received, as well as the number of clicks through to the agent's own website. This service allows agents to evaluate how their business is performing and also to monitor the return on their investment in lettingsearch.co.uk.

By providing a more user friendly registration page for tenants and allowing prospective tenants and landlords to send a tailored email to each local agent, the new look site will also improve the quality and number of leads.

Additional updates include a new ‘feature property' marketing tool, enabling agents to display their properties more prominently at the head of a search results webpage, for a small additional cost, and a fresher, clearer design for all web pages, making them easier to use and navigate.

A free Property Index Report showing average rental prices by type of property in the agents' local areas is also available, to help inform them on the performance of their regional lettings markets.

Phil Calderbank, Director at lettingsearch.co.uk, comments: "We've listened to our member agents and devised a set of new tools and features that will provide considerable added value for all our customers. Not only are agents now able to benefit from statistics revealing their business performance on the site and from data on their local lettings markets, but they can also expect a more targeted and superior quality of tenant and landlord leads. Tenants will also benefit from these refinements, making lettingsearch.co.uk their portal of choice."

To visit the new look website, go to www.lettingsearch.co.uk/